Hybrid Festival Ticketing: Bundling In-Person and Virtual Access
Discover how festivals are boosting revenue and global reach with hybrid ticketing that bundles in-person entry and virtual streaming access. Our expert guide covers pricing strategies for combined passes, implementation tips like secure livestream access codes, and pitfalls to avoid (such as devaluing the live experience). Learn from real festival case studies – from Tomorrowland’s million-strong online audience to Glastonbury’s livestream lessons – and get actionable advice to successfully sell both live and online access for your next event.